It has been 18 months since Farhan Akhtar has stayed away from brand endorsements. Here is why he did so! Farhan Akhtar is working in Rakeysh Omprakash Mehra’s Bhaag Milkha Bhaag and he wants to keep his look under wraps. Apart from this, the actor has taken his role very seriously and he even went through intense physical training to achieve the body of an athlete, Farhan has apparently even refused all endorsement deals until the release of the film. And all this is to avoid the audience getting a peek into his new look.